Golden Quality Copywriting
Wildlife Conservation Copywriter Email Marketing Specialist
Leave a lasting impression.
WELCOME
As your business or organization expands, you find your extra time dwindles. Your to-do list is never ending and always growing.
You find yourself torn between running the business you passionately created and managing or structuring your marketing. Not to mention needing some time for yourself and your loved ones.
Today, having an online presence is critical for your business’s success and all of its' potential growth. But it can be overwhelming to say the least. And it seems like there is never enough time to get it all done.
Or maybe
you’re not quite sure the next steps to take.
you need help putting great ideas into action
you just don’t want to deal with the copywriting and marketing part of business
you’re aiming for more donations, sales, opt ins, engagement, or online authority.
you need help reaching your ideal leads and audience
That’s where I come into the picture. I’m Kelsey, a wildlife conservation copywriter and full service email marketer.
I’m here for you, and I play the long game.
The best way to reach and educate your audience is through a powerful online presence.
Did you know that 99% of email users check it daily? And get this. Email generates $42 for every $1 spent. That’s why 82% of marketers worldwide use email.
This means you HAVE to keep your email list engaged and clean.
But it takes massive amounts of time and energy. And you didn’t start your business to spend your time on marketing. Much less to worry about all the nitty gritty details that come with email.
That’s why I do what I do.
To help you focus on what matters most to you.
If we work together you can expect
Strategy Guidance & Outline (to be approved before writing begins)
Audience Research, Market Research, and/or Competitor Research
Voice of Customer Mining (from reviews/testimonials/survey responses)
Voice & Tone Analysis & Matching
A/B Testing Suggestions
Segmentation Strategies & Guidance
Professional Editing (and/or proofreading)
Professionally Formatted for Email (ready to copy/paste into your ESP)
Up to 2 Rounds of Revisions
Clear communication
Punctually delivered material
The knowledge you are working with someone who genuinely wants you to SUCCEED
Why work with me?
The copywriting I produce persuades your readers and customers to take action through vivid storytelling and emotion. I have experience speaking persuasively to a (very) wide variety of audiences at different levels. I can adapt to the language needed.
I want you to succeed. I write for businesses and people who support conservation, sustainability, and the outdoors in any way.
I’ve worked with many different companies, but all within MY niche. Including but not limited to: a natural skincare brand, a sustainable jewelry company, a wildfire mitigation business, a nature school, and an ethical pro-hunting group.
Everyone I’ve worked with is doing their part in their own way.
We are working together for the future of our planet and its creatures.
I want businesses with similar values to thrive, especially since becoming an owner myself.
Why did YOU start your business?
Schedule a free 15 minute call. I want to hear your “Why?”
Services and Rates
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Everything you need for your successful email marketing.
A one time project with monthly retainer potential. Book a 15 minute call to get an accurate cost estimate.
ESP setups if needed
Authentic email copy
Design and upload.
Segmentation Strategies & Guidance
Scheduling, and testing
A/B testing
Content Calendar
List Cleaning
Strategy Guidance & Outline (to be approved before writing begins)
Audience Research, Market Research, and/or Competitor Research
Voice of Customer Mining (from reviews/testimonials/survey responses)
Voice & Tone Analysis & Matching
Professional Editing (and/or proofreading)
Professionally Formatted for Email (ready to copy/paste into your ESP)
Up to 2 Rounds of revisions
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A complete welcome sequence with at least 6 emails.
Starts at $800
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$500
When's the last time you cleaned your email list?
It's likely costing you money within your ESP (paying for subscribers)
Not to mention those spambots, fake emails, and long forgotten addresses are dragging down your open rates.
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All the ugly stuff you don't want to do.
Segmentation, reorganizing, tagging, scheduling, optimizing.
Price varies based on scope of project.
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Maintain list hygiene
Monthly maintenance on segments
Content calendar creation
Write, design, strategize, & plan (segment, schedule, & deploy) 4-5 email broadcasts per month
Write, design, strategize, & activate 1 flow per month
Track analytics & metrics and receive a customized report at the end of each month
Price: $2,500 - 3,000 per month
DESIGN NOTE— the design is very basic/minimalistic. If you want heavy-designed emails the cost of these retainers will reflect the time it’ll take.
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Audit email marketing efforts and activity
Clean up lists & segments
Maintain list hygiene
Monthly maintenance on segments
Write, design, strategize, & plan (segment, schedule, & deploy) 4-5 email broadcasts per month
Content calendar creation
Write, design, strategize, & activate up to 2 flows per month
Update up to 2 flows per month
Segmentation strategies & implementation
Properly format CSVs and upload new subscribers as needed
Track analytics and metrics and receive a customized report at the end of each month
Daily monitoring and upkeep of ESP (technical duties)
Price: $3,000 - 5,000 per month
DESIGN NOTE— the design is very basic/minimalistic. If you want heavy-designed emails the cost of these retainers will reflect the time it’ll take.
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Audit email marketing efforts and activity
Clean up lists & segments
Maintain list hygiene
Monthly maintenance on segments
Content calendar creation
Write, design, strategize, & plan (segment, schedule, & deploy) 8-10 email broadcasts per month
Write, design, strategize, & activate up to 2 flows per month
Update up to 2 flows per month
Segmentation strategies & implementation
Properly format CSVs and upload new subscribers as needed
Track analytics and metrics and receive a customized report at the end of each month
Daily monitoring and upkeep of ESP (technical duties)
Price: $5,000 - 7,000 per month
DESIGN NOTE— the design is very basic/minimalistic. If you want heavy-designed emails the cost of these retainers will reflect the time it’ll take.
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Not seeing anything that speaks to you? No worries.
Reach out, and we'll create a custom bundle for you. I want to make sure you're getting everything you need and nothing you don't.
We can customize everything from type of sequences, and design preferences, to backend work and maintainance.
Ask me about bundle pricing!
Testimonials
Jackson Infante - Big Bush Landscaping
Kelsey did a great job taking us a step up. Oftentimes our online presence and marketing can take a back seat to whatever project we have on our plate at that moment. Kelsey helped us realize that the best and fastest way for us to grow is to optimize our exposure to the folks who are looking to hire, and as simple as that sounds, most people now know that there is much more to that than simply realizing it and wanting it. She took the time to learn us, learn our values, our vision, and the things we do every day to make that vision a reality. We got to see the importance of what she does, and the significant value that it has”
About Me
Howdy! My name is Kelsey Golden.
I grew up deep in the Rocky Mountains of Colorado and my closest neighbor was the Roosevelt National Forest. I even had a friend moose named Bruce that would check in every few weeks or so.
Yep, Bruce the moose.
My incredibly unique upbringing taught me a lot of crucial lessons early on, including an unyielding work ethic, attention to detail, and a devotion for the outdoors and its wonderful creatures.
My husband and I spend as much time outside as possible with our 3 dogs. Hunting and camping have always been a part of my life. My happy place has always been the middle of nowhere with my loved ones. Whether in the mountains or the plains of Nebraska.
A couple years ago I worked as an animal keeper at an exotic animal sanctuary, caring for over 150 animals in my area. I was privileged to create intimate relationships at these animals, their personalities/preferences, and how to care for them in their natural habitats.
As rewarding as that job was, I found that I was looking for more. I want to help other businesses and organizations that promote and help wildlife conservation (in any way). That is how I came to copywriting. I have studied under Sarah Turner and her Write Your Way to Freedom copywriting course. I then kept learning and studied under some of the best email marketers out there.
The whole process of working through the courses and creating my business reignited my love for writing.
Copywriting allows me to combine two of my greatest passions, writing and wildlife conservation.
I am so excited to hear about you and your business.
FAQs
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A free discovery call is scheduled or email sent, where we will talk about your goals and challenges you are facing within your business. It’s a great opportunity for me to be able to understand your brands voice better. This is also a chance for you to ask any questions you may have about me and the process.
I’ll create a proposal after our call that is tailored to your needs. I will include my recommendations for a strategy moving forward.
You agree to the proposal or customize it. From here, I will create a contract and it will be signed by you, along with an attached invoice.
Payment in full is due after the contract is signed. As soon as the deposit is received by me, that starts the clock on your project.
Two rounds of edits are included after the first draft is sent through Google Docs
Once edits are made and you are satisfied, I will send your final draft, already formatted correctly for an easy copy and paste on your part.
We check in to evaluate how your copy is performing and to plan for future work together.
Plain and simple. I create a straightforward process with clear expectations and deadlines.
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A copywriter, like me, writes marketing copy for businesses and organizations. Copywriting is a persuasive and conversational type of writing meant to help your audience find you and to take action. That is why all copy has a CTA (call to action), such as signing up for an email list, purchasing a product, making a donation, creating a referral, and much more.
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I take the marketing and hassle of it all off your hands. I can help create the content you need, in your voice. I have the education that is needed to be able to break down the sales funnels, SEO (search engine optimization) and audience outreach in order to make it work for you. Not the other way around. Whether you’re looking to just offload work, or to take your business to the next level, I’m your girl.
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The amount of time needed to complete a project depends on a few things.
The size and scope of your project(s)
My next available deadline
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If you support environmental and wildlife conservation, in any way. lets talk!
Whether you
are a wildlife sanctuary, refuge, or rehab
are a conservation foundation
outdoor e-commerce
support sustainably minded outdoorsman
educate about wildlife or environment
donate a percentage of profits
are an environmentally conscious contractor/ landscaper
are a conservationist
use recycled lumber and materials for your products
This list isnt exhaustive but you get the idea. I’m open to hearing about your business or nonprofit, and how I can help. Email me or schedule a 15 minute call!
Contact Me
Ready to take the next step? Email me at goldenqualitycopywriting@gmail.com or schedule a call below